YMS 2016 / Millennials, Music & Brands
Big Fish Music Partnerships are delighted to be hosting the music panel at YMS 2016 – the UK’s biggest youth marketing strategy conference taking place at the iconic Roundhouse 7-9th March 2016.
Bringing together first-class speakers from across the music industry, we will discuss:
Why music continues to inspire generation after generation of young people:
Music is a huge passion of many young people – it continues to lead the way in creating new tribes and new followers in a way that brands can only dream of. At one of the most iconic venues in the UK music scene, our panel of music industry maestros will discuss:
- What can marketers learn from the music industry and the power that artists, record labels and live event promoters generate?
- How music influences young people by making an emotional connection and how your brand can tap into this.
- The tools and strategies to create live music experiences that wow.
Find out more about the YMS conference 2016.
Recent research reported in Music Week (AEG Live / Momentum: July, 2015) shows a strong positive synergy between millennials, music and brands. We’ve highlighted some of the of the insights below (click on the image to enlarge):